Driving the sales performance of the e-commerce platform
Managing and executing promotional campaigns
Providing insights on customer shopping trends to support
assortment selection and identify assortment gaps
Ensuring good customer service by addressing and ensuring
the timely resolution of customer issues or comments
Working closely with demand planning and warehousing teams
in order to ensure smooth order fulfillment
Providing analysis and reporting on metrics such as
weekly/monthly sales by department, new product sell-through and offer code
performance
Web Analytics – monitor and measure site performance, while
using this to make recommendation and improve performance.
Measure online conversion and identify tactics internally
and with third parties to improve conversion rates.
Collaborate with the ecommerce team on optimizing the
website customer experience / journey, feeding into decisions on content
functionality and layout across the site
Collaborate with the design team to upload content to the
site
Requirements
A degree in Marketing, Business Administration or related
field.
Certification in Digital Marketing/Ecommerce
Prior experience in a similar role.
Experience within digital marketing is a plus.
2-3 years experience in Google-Ads Search Engine
Optimization (SEO) Search Engine Marketing and Paid Search (PPC)
Possess a solid understanding of e-commerce frameworks.
Must have a high level of attention to detail including proven
ability to manage multiple, competing priorities simultaneously.
A creative and strategic thinker with a strong customer
orientation.
Excellent interpersonal and communication skills, thrive in
matrix environments and are adept at building relationships with different
stakeholders